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Our Story

How it all started

Temporal orientation is one of the first abilities to be affected in people living with cognitive impairment. To alleviate this challenge, simplified calendar clocks were created. While caregivers appreciated the existing options on the market, they expressed a need for clocks that allowed for remote management and interaction with their loved ones. Additionally, there was a significant gap in technology that truly supported older adults aging in place. Most solutions focused solely on monitoring, rather than compensating for cognitive impairments to foster greater independence.

Determined to fill this gap, we created the Idem Smart Clock—the first product in our portfolio designed not just to monitor, but to compensate for cognitive challenges through technology, allowing older adults to be more independent and age at home with dignity.

Our roots: The Idem connection with Eugeria.

Idem is a brand born from the vision and expertise of Eugeria, a company dedicated to enhancing the quality of life for individuals living with cognitive impairments. Idem's journey began with a commitment to understanding the unique challenges faced by caregivers and their loved ones. This insight led to the development of innovative solutions, like the Idem clock, tailored to foster independence and connection. At Idem, we share Eugeria's mission by providing tools that empower both caregivers and those they care for.

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Idem stands for Innovation in Dementia Care

We are dedicated to continuing our journey of innovation and support for caregivers and individuals living with cognitive impairments. We promise to listen, learn, and adapt to the evolving needs of our community. As more products are added to our portfolio, we promise to never create technology without purpose; with countless products already available, our focus is on developing tools that have proven effectiveness in improving lives. As we look to the future, we aim to expand our offerings, ensuring every caregiver and loved one has access to meaningful resources for a better tomorrow.